Hino Profia: Performance Changes Over Time

Introduction: Proven Power That Keeps Advancing

The Hino Profia (also known as the Hino 700 Series in global markets) has been a flagship in the heavy-duty truck segment for decades.
It is built for serious logistics—long-haul freight, construction, and container transport—earning a reputation for power, efficiency, durability, and technical innovation.

From its early models in the 1990s to the latest fuel-efficient, safety-optimized 2020s versions, Hino has continuously refined the Profia to meet modern demands.

1. 1990s–Early 2000s: Rugged Beginnings with Classic Power

• Engine Options:

  • K13C, P11C (inline-6, turbo diesel)

  • 12.9L to 13.3L displacement

• Transmission: 7MT / 10MT

• Power Output: ~350–420 hp

• Torque: Up to 1800 Nm

• Emission Standards: Pre-Euro, focused on raw power and simplicity

• Comfort: Basic cabin with minimal insulation and no electronics

✅ Key Feature: Known for mechanical durability, low maintenance costs, and exceptional load performance

2. Mid-2000s (2004–2010): Greater Control and Cleaner Output

• Engine: Introduction of E13C and A09C series with common-rail fuel injection

• Transmission: Hino’s own ProShift AMT introduced

• Emissions: Japan 2005 regulation / Euro III–IV compliance

• Safety: ABS standard, reinforced cab structure

• Driver Experience: Air suspension seats, better noise insulation

✅ Key Feature: Shift toward electronically controlled engines and semi-automated transmissions

3. 2011–2016: Efficiency and Emission Compliance

• Engine:

  • A09C (8.8L) and E13C (12.9L) refined for better combustion

  • Turbocharger with intercooler standard

• Emissions: Euro V / Japan’s Post New Long-Term Regulation compliant

• Power Output: Up to 450 hp (E13C)

• Fuel Efficiency: ~3–4 km/L (depending on load/terrain)

• New Tech:

  • Diesel Particulate Filter (DPF)

  • Selective Catalytic Reduction (SCR) for NOx control

• Driver Assist: Hill-start assist, cruise control available

✅ Key Feature: Strong torque + lower emissions, offering value in regulated markets

4. 2017–2022: Smart Power and Active Safety

• Platform Redesign: Fully updated exterior and cabin design

• Engine: Enhanced E13C and A09C with better thermal management and fuel mapping

• Transmission: ProShift 12-speed AMT improved for smoother shifts

• Safety:

  • Pre-Collision Warning (PCS)

  • Lane Departure Warning (LDWS)

  • Electronic Stability Control (ESC)

• Fuel Efficiency: Up to 10–15% better than previous models

• Telematics: Basic fleet connectivity systems introduced

✅ Key Feature: A modern heavy-duty truck with semi-autonomous safety tools

5. 2023–Present: Digital, Efficient, and Global

• Emission Standards: Euro VI / Japan 2016+ compliant

• Advanced Fuel Management:

  • Eco Mode / Power Mode switch

  • Real-time fuel usage data

• Connectivity:

  • Hino Connect telematics system

  • GPS tracking, remote diagnostics, driver coaching tools

• Driver Experience:

  • Touchscreen dashboard

  • Advanced HVAC, USB ports, infotainment

  • Lower noise cabin and more ergonomic layout

• Optional Features:

  • 360° camera system

  • Blind spot assist

  • Adaptive cruise control

✅ Key Feature: A fully fleet-integrated, fuel-optimized, and safety-enhanced workhorse for global logistics

Comparison Table: Hino Profia Performance by Generation

Real-World Voice: Why Companies Trust Profia

"We’ve used Hino Profia trucks since 2008 in our container logistics fleet. The earlier models were tough and reliable, but the new versions from 2020 onward have revolutionized fuel economy and safety. Thanks to EVERY Co Ltd and EVERYCAR.jp, we secured newer units smoothly, and our drivers report significantly better comfort and handling."

Conclusion: Hino Profia – Built for the Long Haul, Improved for the Future

Whether you're running older, mechanically rugged Profia units or upgrading to the latest fuel-optimized and digitally connected models, Hino’s dedication to performance, safety, and sustainability remains constant.
The Profia has evolved into one of the most advanced heavy-duty trucks available today—ready for the future of logistics, both in developed and emerging markets.

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